Better There Socials: Because Sharing Your Message Shouldn’t Make You Miserable

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I never planned to start a social media business.

In fact, there was a time I thought I'd never

touch social media again.

But over the years, God kept weaving it back into my life — not as a place of pressure, but as a place of purpose. He took something that once stirred up insecurity, comparison, and distraction, and began to turn it into an opportunity for connection, creativity, and calling.

In my 20s, I used social media for all the wrong reasons. It was a tool for self-promotion and validation. And it hurt. God, in His kindness, started showing me how unhealthy it was for me, and eventually I stepped away altogether.

Then, when I went to my first writers conference and heard the word platform on repeat, I felt a deep resistance accompanied by terror. “God,” I prayed, “Do I have to go back? Can’t I just write a good book and let someone else sell it?”

It wasn’t until a mentor asked me a question that changed everything:

“What if instead of growing a platform… you focused on building an altar?”

That stopped me in my tracks.

What if social media could be something holy?

What if I used it not to impress, but to worship?

What if I let it become a space where I brought my insecurities, doubts, and dreams before God — and asked Him to use it for His glory, not mine?

That’s when everything shifted. I started posting again, but with purpose. I prayed over my captions. I let every gross feeling come to the surface — comparison, jealousy, frustration — and then I gave it to God. And something amazing happened: I didn’t just grow a presence. I grew in faith.

Since then, God has continued to place opportunities in front of me to work in social media — more than I ever expected. I started managing accounts, answered questions for friends, and eventually became the Social Media Director for Inspire Christian Writers. Most recently, I’ve had the privilege of managing Barb Roose’s Instagram — and she’s the one who lovingly pushed me to make this official. (Love you Barb!)

So here we are:

Better There Social Media — a space where I help Christian creatives show up online with strategy, heart, and a whole lot of grace.

This isn’t just about gaining followers (though I can help you with that).

It’s about making space for your message.

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It's about showing up without burning out.

It's about letting your online presence reflect the peace and purpose of your offline walk with God.

Whether you’re an author, a speaker, a coach, or a small biz owner — if you love Jesus and feel a little stuck, lost, or discouraged about social media, I’d love to help. I offer coaching, branding, content planning, and even full account management if you’re just plain tired and need someone to step in.

More than anything, I want you to know:

You’re not alone.

You’re not behind.

And the process doesn’t have to make you cringe.

Let’s make it better there — together.

If this resonated with you or you’re interested in working together, I’d love to hear from you!

Send me an email at janelleroselli@betterthere.com — whether you have a question, a dream you're working on, or just need someone to cheer you on as you navigate this space.

Let’s talk about how I can support you.

With joy,

Janelle